![]() ![]() 74% of Pinterest users are between 18 and 44 years of age 69% female Pinterest usersĪccording to Pinterest Audience Insights , 69% of all users are female, 25 & male, and 6% have given no gender information. If you exclude the USA, Pinterest grew by 46% internationally. If that’s not a positive development. The growth from 322 million to 442 million active users: Inside represents a growth of 37% compared to the previous year. The number of Pinterest users has increased by 37% year-on-year Thus, Pinterest was able to grow another 37% within a year. The official Pinterest user numbers of 442 million people come from the third quarterly report from 2020 . ![]() General Pinterest Statistics More than 442 million people use Pinterest worldwide Now that you’ve gone through a few teasers, let’s dive in a bit more and look at more of Pinterest facts and statistics in more detail. 77% of active Pinterest users have discovered new products or brands on Pinterest.Female users make up 69% of total Pinterest visitor base.More than 442 million people use Pinterest worldwide.Pinterest differs from social networks like Facebook or Instagram. There is inspiration and content discovery. In the past, Pinterest established itself primarily as a traffic provider. This is partly due to the close connection to websites.Īfter the official start of Pinterest ads, Pinterest is also offering new approaches for brands and companies. The advertising platform is being expanded consistently and offers companies more and more diverse options such as shoppable pins. This means that Pinterest has grown by an impressive 26 million users in the last three months: Inside. In the last twelve months, there has been a user growth for Pinterest of 110 million users: Inside. ![]() The visual search engine Pinterest was founded in 2010 and can attract 442 million active users. 2020 in particular has been a very successful year for Pinterest, which can not only be derived from the development of user numbers. ![]()
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